Urdaneta City University(UCU) is a public university on 3 hectares of land in San Vicente West, Urdaneta City, Phillipines.In 2004, CCU became the first Character School in Region 1, inculcating in its students the need for academic escellence and, more importantly, character transformation.
UCU started as a rewarding concept of Dr. Pedro T. Orata, world-renowned educator and Ramon Magsaysay awardee to establish an education complex that will provide basic education all the way through higher education in a single compound.
Like the community colleges of the U.S.A.,the college started with an enrollment of 144 students, who came from the rural areas.
When Urdaneta became a city on March 21, 1988, UCC likewise recognized the need to adopt a new name.Consequently, in 2001, Mayor Amadeo R. Perez, Jr. broadened the school's education services and changed its name to City Colleges of Urdaneta. In 2005, the name was further amended as the Urdaneta City University.
On January 13, 2004, CCU became the first Character School in Region 1, inculcating in its students the need not just for academic excellence but, more importantly, character transformation.